Branding
Power Crunch

Power Crunch is always ready to take on the day and so is their logo. Smart, approachable, and spirited is how we see ourselves through a modern lens. 

We like to show off our layers through the icon we call the Elevated E. It represents the layers of our bar and the importance of where the protein is packed. The Elevated E serves as our icon when we want to express ourselves more subtly. Our bar is light and airy and so is our mark, particularly the way our modern type breathes through wide kerning and neutral hues.

Logo | Packaging | Displays | Brand Guidlines

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Branding
Echelon Fitness